Every year CADMEF awards up to three $1500 scholarships to outstanding college students interested in the field of direct or interactive marketing. The scholarship program was set up to honor the memory of direct marketing pioneer Alan Drey.
Lauren Pollack stated, "I'm thrilled to receive a scholarship in Alan Drey's name and appreciate CADMEF's dedication to supporting aspiring marketing students. The award helps me continue my education and prepare myself for a future career in the field."
The scholarships are awarded based on the students’ academic performance as well as leadership and extra-curricular activities. Each student must submit a resume and a well-written application.
CADMEF works side by side with Chicago’s finest direct marketing practitioners to strengthen and inspire the next generation of marketers. CADMEF’s mission is accomplished by providing the highest quality programming and resources in direct and interactive marketing education for future marketers and those who teach them.